Marketing and Strategy Department

Marketing and Strategy Department Administrator

Marketing Faculty

  • Dr Anna Ackfeldt (Lecturer) 

  • ProfessorChristofBackhaus  (Professor)
    Specialisms: Retail and Service Marketing/Management 

  • Dr Gary Burke (Senior Lecturer)

  • Professor Markus Blut (Professor)
    Specialisms: Retail and Service Marketing/Management 

  • Mr David Carrington (Teaching Fellow)
    Specialisms: Strategic Management, Strategic Decision-Making, Cognition and Cognitive Mapping

  • Elaine Clarke  (Associate Dean)
    Specialisms: Consumerisation of Higher Education; Marketing concepts and the learning experience; Professional Skills Development

  • Dr Ian Combe (Senior Lecturer and Research Convenor)

  • Andrew Corcoran (Teaching Fellow)
    Specialisms: Digital Marketing, Consumer Behaviour and Innovation

  • Rajinder Dool (Teaching Fellow)

  • David Dose (Lecturer)
    Specialisms: Retail and Service Marketing/Management; Customer Engagement

  • Dr Iftakar Haji (Lecturer)
    Specialisms: Consumer Behaviour and Retail Marketing

  • Professor Heiner Evanschitzky (Professor)
    Specialisms: Retail Marketing/Management 

  • Mr Anthony Henry (Teaching Fellow)

  • Dr David Gilliland (Senior Lecturer)
    Specialisms: Governance and Channels of Distribution 

  • Dr Keith Glanfield (Lecturer)

  • Clive Kerridge (Teaching Fellow)
    Specialisms include: Experiential learning pedagogies incl. simulations; Mergers, acquisitions and strategic alliances.

  • Dr Ronan De Kervenoael (Lecturer)
    Specialisms: Retail and digital transformation 

  • Rushana Khusainova  (Teaching Fellow)
    Specialisms: Salesperson Motivation, Sales Control Systems, Work-life Balance and Digital Marketing.

  • Professor Peter Leeflang (Professor)

  • Dr Julie Lewis (Teaching Fellow)
    Specialisms: Retail Marketing, Multi-Channel and Omni-Channel Retailing and Marketing Communications.

  • Mr Dewi Lloyd (Teaching Fellow)

  • Dr Neeru Malhotra (Senior Lecturer)
    Specialisms: Service Performance and Management, Retailing and Customer Behaviour and Value Co-creation in Services.

  • Professor GregMarshall (Professor)  

  • Dr Brigitte Nicoulaud (Senior Teaching Fellow and Deputy Head of Department)
    Specialisms: Marketing Strategy and Competitive Positioning. 

  • Uche Ogwude (Teaching Fellow)
    Specialisms: Organisational Practices and Routines

  • Dr Omid Omidvar (Lecturer)
    Specialisms: Strategic Management, Innovation, Change Management and Practice Theory

  • DrGeoff Parkes (Associate Dean International)

  • Dr Igor Pyrko  (Lecturer)
    Specialisms: Strategy as practice, Casual Mapping, Strategy Workshops, Communities of Practice and Organisational Learning

  • Chris Richardson (Teaching Fellow)
    Specialisms: Marketing Strategy, Marketing Dept. Influence; Marketing Manager Competences and Traits 

  • DrNeil Shepherd  (Lecturer)

  • Julius Stephan (Teaching Fellow)
    Specialisms: Consumer Poverty, Intergenerational Social Mobility and Consumption, International Marketing, Market Entry Mode and Decision-making of SMEs

  • Wendy Tabrizi (Senior Teaching Fellow and Head of Marketing & Strategy Department)

  • Dr Efstathios Tapinos  (Senior Lecturer)
    Specialisms: Strategy Process and Practice, Uncertainty, Strategic Foresight, Scenario Planning and Sense Making

  • Carrianne Wallace  (Teaching Fellow)
    Specialisms: Equestrian Services Capes, Folk Festival Design and Experience and Qualitative Research Methods 

  • DrCarola Wolf (Lecturer)
    Specialisms: Strategic Management and Management Careers 

  • Naila Zulfa (Teaching Fellow)
    Specialisms: Consumer Behaviour: Social Influence and Customer Relationship Management

Emeritus and Honorary Professors

Doctoral Researchers

  • Mr Oluwasanmi Adegbaju
  • Ms Patricia Afful-Kwaw
  • Ms Ruolan Chen
  • Ms Amela Dizdarevic
  • Ms Julia Hillig
  • Mr Antoine Kebbe
  • Ms Katherina Kils
  • Mr Tien Le Duc
  • Mr James Lytle
  • Mr Uchechukwuka Ogwude
  • Ms Mahrokh Roknifard
  • Mr Mark Taylor
  • Ms Ankita Tibrewal
  • Ms Rushana Khusainova