Ali Z. Bigdeli is a Senior Lecturer (Associate Professor) in Industrial Service Innovation in The Advanced Services Group (ASG) at Aston Business School. His interests lie in the operational and organisational change brought about when businesses intend to introduce technological innovations to the market. His research at the Centre focuses on how servitization helps a business to bring its products to market, expand the scale of its operations and increase financial sustainability, and the business model innovation that is required to enable this.
Before joining ASG, Ali was involved in two projects at Cass Business School in London, working closely with manufacturers to understand how providing integrated product-service offerings influenced factors such as operations, value capture and creation, and supply chain integration, and the challenges such as changing the organisational decision making processes and mind set. He also looked at the impact on the business ecosystem and how providing advanced services requires small businesses to work together in a network, each providing an aspect of the service and aligning their business models to achieve this. He works closely with companies engaged with The Advanced Services Group to understand and define their challenges and provide practical frameworks and tools for servitization.
Personal Webpage: http://bigdeli.uk
Sage - Manufacturers see dollar signs in service— only when CFOs see beyond risk, Aug 2017
Field Services News - Why Servitization is Critical? May 2017
The Conversation - Will service be the saviour of manufacturing? Dec 2016
Field Services News - Advanced Services in UK Road Transport, September 2015
Field Service Digital - Is Servitization the Key to Manufacturers’ Long-Term Survival? March 2015
The Guardian - Six lessons for digital public services from across the world, September 2014
The Guardian - 14 things every government should know about public services and IT, June 2014
PhD, Management and Information Systems, Brunel University, UK, 2012
MSc, Management Information Systems, University of Manchester, UK, 2009
MBA, University of Science & Technology, Iran, 2007
BSc (Hons), Electronic Engineering, Azad University Tehran Central Branch, Iran, 2006
BNM749 - Service Innovation
BNM780 - Operations Management
Servitization in manufacturing organisation
Operational and organisational transformation as the result of introducing technological innovation
Business model innovation towards financial sustainability and operational scalability
(2018 – Forthcoming) Ziaee Bigdeli, A.,Baines, T., Schroeder, A., Brown, S., Musson, E., Guang Shi, V., and Calabrese, A. Measuring servitization progress and outcome: the case of ‘advanced services’. Production Planning & Control (ABS 3)
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KEYNOTES (ACADEMIC / INDUSTRIAL CONFERENCES)
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