Dr Ali Z. Bigdeli

Operations & Information Management Department

OffiPhoto

Ali Z. Bigdeli is a Senior Lecturer (Associate Professor) in Industrial Service Innovation in The Advanced Services Group (ASG) at Aston Business School. His interests lie in the operational and organisational change brought about when businesses intend to introduce technological innovations to the market. His research at the Centre focuses on how servitization helps a business to bring its products to market, expand the scale of its operations and increase financial sustainability, and the business model innovation that is required to enable this. 

Before joining ASG, Ali was involved in two projects at Cass Business School in London, working closely with manufacturers to understand how providing integrated product-service offerings influenced factors such as operations, value capture and creation, and supply chain integration, and the challenges such as changing the organisational decision making processes and mind set. He also looked at the impact on the business ecosystem and how providing advanced services requires small businesses to work together in a network, each providing an aspect of the service and aligning their business models to achieve this.

He works closely with companies engaged with The Advanced Services Group to understand and define their challenges and provide practical frameworks and tools for servitization. 

Position: Senior Lecturer   
Phone: +44 (0)121 204 3384
Email:  a.bigdeli@aston.ac.uk   
Room: ABS 2.11

Personal Webpage: http://bigdeli.uk 

Twitter:@DrAliBigdeli

 

  • PhD, Management and Information Systems, Brunel University, UK, 2012

  • MSc, Management Information Systems, University of Manchester, UK, 2009

  • MBA, University of Science & Technology, Iran, 2007

  • BSc (Hons), Electronic Engineering, Azad University Tehran Central Branch, Iran, 2006 

  • 2018 - present: Senior Lecturer in Industrial Service Innovation, Aston Business School, Aston University   
  • 2014 - 2018: Senior Research Fellow, Aston Business School, Aston University 
  • 2012 - 2014: Research Fellow, Cass Business School, City University London
  • 2009 - 2013: Research and Teaching Assistant, Department of Information Systems, Brunel University 
  • BNM749 - Service Innovation

  • BNM780 - Operations Management

  • Servitization in manufacturing organisation 

  • Operational and organisational transformation as the result of introducing technological innovation 

  • Business model innovation towards financial sustainability and operational scalability  

  • Nov 2017 - Nov 2020,  Ziaee Bigdeli, A. (PI), Baines, T.  Pathways towards Servitization: A trans-national study of Organisational Transformation, £255,200 funded by  Economic and Social Research Council (ESRC). 

Current Students:

  • Patricia Garcia Martin, Aug 2016 – present: Value in servitization: From dyad to network level.
  • Parikshit Naik, Aug 2016 – present: Affordances enabling advanced services: Opportunities from digitalization of products.
  • Jekaterina Dmitrijeva, Aug 2016 – present: Development of product-service roadmaps: a pathway to servitization
  • Fellow of the Higher Education Academy (FHEA)
  • The Institution of Engineering and Technology (MIET)
  • Academy of Management (AoM)
  • British Academy of Management (BAM)
  • European Operations Management Association (EurOMA) 

 

JOURNAL PUBLICATIONS

  • (2018 – Forthcoming) Ziaee Bigdeli, A.,Baines, T., Schroeder, A., Brown, S., Musson, E., Guang Shi, V., and Calabrese, A. Measuring servitization progress and outcome: the case of ‘advanced services’. Production Planning & Control (ABS 3)

  • Ziaee Bigdeli, A.,Bustinza, O., Vendrell-Herrero, F., and Baines, T. (2017) Network Positioning and Risk Perception in Servitization: Evidence from the UK Road Transport Industry. International Journal of Production Research (ABS 3).
  • Raddats, C., Burton, J., Story, V. Zolkiewski, J., Baines, T., and Ziaee Bigdeli, A. (2017) Interactively developed capabilities: Evidence from dyadic servitization relationships. International Journal of Operations & Production Management. Vol. 37, Issue 3, pp. 382-400(ABS 4).
  • Baines, T., Ziaee Bigdeli, A., Bustinza, O., Guang Shi, V., Baldwin, J., and Ridgway, K. (2017) Servitization: Revisiting the State-of-the-art and Research Priorities. International Journal of Operations & Production Management. Vol. 37, Issue 2.(ABS 4).
  • Ziaee Bigdeli, A., Baines, T., Bustinza, O, and Guang Shi, V. (2017) Organisational Change towards Servitization: A Theoretical Framework. Competitiveness Review. Vol. 27 Issue 1 (ABS 2).
  • Ziaee Bigdeli, A.,Li, F., and Shi, X. (2016) Sustainability and Scalability of University Spinouts: A Business Model Perspective.R&DManagement. Vol. 46,Issue 3, pp. 504-518 (ABS 3).
  • Panagiotopoulos, P., Ziaee Bigdeli, A., Sams, S., and Barnett, J. (2016) Social Media in Local Government Emergencies: Twitter as a Tool for Managing Risk, Technological Forecasting and Social Change. Vol. 111, pp. 86-96(ABS 3).
  • Shi, X., Ziaee Bigdeli, A., and Li, F., (2016) An Examination of NPD Models in the Context of Business Models. Journal of Business ResearchVol. 69,Issue 7, pp. 2541–2550(ABS 3).
  • Baines, T., Ziaee Bigdeli, A., and Galera, C. (2016) La adopción de la estrategia de servitización: estudio Delphi para incrementar el conocimiento sobre la transformación del sector manufacturero.EkonomiazVol. 89, pp. 224-251. (Not in the ABS list).
  • Bustinza, O., Ziaee Bigdeli, A., Baines, T., and Elliot, C. (2015) Servitization and Competitive Advantage: The Importance of Organizational Structure and Value Chain Position. Research-Technology Management. Vol 58, Issue 5, pp. 53-60. (ABS 2).
  • Kamal, M., Ziaee Bigdeli, A., Themistocleous, M., and Morabito, V., (2015) Investigating factors influencing local government decision makers while adopting integration technologies (IntTech). Information and Management. Vol. 52, Issue 2, pp. 135-150. (ABS 3).
  • Panagiotopoulos, P., Ziaee Bigdeli, A. and Sams, S., (2014) Citizen-Government Collaboration on Social Media: the Case of Twitter in the 2011 Riots in England, Government Information Quarterly (GIQ), Vol. 31, Issue 3, pp. 349-357. (ABS 3).
  •   Ziaee Bigdeli, A., Kamal, M., and de Cesare, S. (2013) Electronic Information Sharing in Local Government Authorities: Factors Influencing the Decision Making Process. International Journal of Information Management. Vol. 33, Issue 5, pp 816-830. (ABS 2).
  • Ziaee Bigdeli, A., Kamal, M., and de Cesare, S. (2013)Information Sharing through Inter-organisational Systems in Local Government. Transforming Government: People, Process and Policy, Vol. 7, No. 2, pp. 148-176.

 

 

BOOK EDITED / CHAPTER

  • [In Press] Kohtamäki, M., Baines, T., Rabetino, R., and Ziaee Bigdeli, A. (2018) Facilitating Servitization Practices and Tools for Managing Service Transition, Palgrave Macmillan.
  • Ziaee Bigdeli, A., de Cesare, S. (2011) Barriers to e-Government Service Delivery in Developing Countries: The Case of Iran. In: Carugati, A., and Rossignoli, C. eds. Emerging Themes in Information Systems and Organisational Studies: Springer, 307-320.

 

 

CONFERENCE PRESENTATIONS  

  • Schroeder, A. and Ziaee Bigdeli, A., (2018) Capturing the Benefits of Digitalization and Service Innovation: A Business Network Perspective, Proceedings of the 78th Academy of Management Annual Meeting,Chicago, United States.
  • Dmitrijeva, J., Ziaee Bigdeli, A., Schroeder, A., Baines, T. (2018) Contextualising servitization – the shaping of the organisational transformation, Proceedings of the 25th EurOMA Conference, Budapest, Hungary.
  • Ziaee Bigdeli, A., Dmitrijeva, J., Schroeder, A., Baines, T. (2018) Servitization in Manufacturing: a Business Model Perspective, Proceedings of the 25th EurOMA Conference, Budapest, Hungary.
  • Zolkiewski, J., Story, V., Raddats, C., Burton, J., Ziaee Bigdeli, A., Baines, T., and Andrews, D. (2018) Value Creation Through Servitization Within SMEs. Proceedings of the 7th Spring Servitization Conference. Copenhagen, Denmark.
  • Ziaee Bigdeli, A., and Baines, T. (2017) Organisational Transformation towards Servitization. Proceedings of the  6th Spring Servitization Conference.  Lucerne, Switzerland.
  • Naik, P., Schroeder, A., Ziaee Bigdeli, A., and Baines, T. (2017) Enabling Servitization by Affordance Actualization: The Role of Digitalisation Capabilities. Proceedings of the 24th EurOMA Conference, Edinburgh, UK.
  • Garcia Martin, P., Schroeder, A., Ziaee Bigdeli, A., and Baines, T. (2017) Value in servitization: From dyad to network level. Proceedings of the 24th EurOMA Conference, Edinburgh, UK.
  • Ziaee Bigdeli, A.,Baines, T., Schroeder, A., Brown, S., Musson, E., Guang Shi, V., and Calabrese, A. (2016) Measuring the Adoption of Servitization in Manufacturing Firms. Proceedings of the 76th Academy of Management Annual Meeting, Anaheim, California, United States.
  • Ziaee Bigdeli, A.,Baines, T., Schroeder, A., Brown, S., Musson, E., Guang Shi, V., and Calabrese, A. (2016) Measuring the adoption of advanced services in manufacturing context.Proceedings of the 23rd EurOMA Conference, Trondheim, Norway.
  • Schroeder, A., Galera Zarco, C., Baines, T., Ziaee Bigdeli, A.,and Evans, D. (2016) Barriers to capturing the value of advanced services and digitisation in the road transport industry. Proceedings of the 5th Spring Servitization Conference, Manchester, United Kingdom.
  • Guang Shi, V., Baines, T., Ridgway, K., Baldwin, J., Ziaee Bigdeli, A.,and Andrews, D. (2016) Heterogeneous game mechanics and its impact on different inter-organisational challenges of servitization. Proceedings of the 5th Spring Servitization Conference, Manchester, United Kingdom.
  • Panagiotopoulos, P., Ziaee Bigdeli, A., and Sams, S., Barnett, J. (2015) Social media in Government: Communicating Risks to the Public during Emergency Events.Proceedings of the 75thAcademy of Management Annual Meeting, Vancouver, Canada.
  • Ziaee Bigdeli, A., Baines, T., Bustinza, O., Guang Shi, V. (2015), Holistic approach to evaluating servitization: A content, context, process framework. Proceedings of the 22nd EurOMA Conference, Neuchatel, Switzerland.
  • Guang Shi, V., Ridgway, K., Baldwin, J., Baines, T., Petridis, P., Ziaee Bigdeli, A., Uren, V., Andrews, D. (2015) The Role Of Gamification In The Manufacturing Service Paradox. Proceedings of the 13th International Conference on Manufacturing Research (ICMR2015), Bath, United Kingdom.
  • Ziaee Bigdeli, A., Li, F., and Shi, X. (2013), The Evolution of Business Models in University Spinouts: Routes to Sustainability and Scalability. British Academy of Management (BAM), Liverpool, United Kingdom.
  • Shi, X., Li, F., Ziaee Bigdeli, A. (2013),Predicting the Effects of Business Models on New Product Performance: a Study of the Video Games Industry. British Academy of Management (BAM), Liverpool, United Kingdom.
  • Ziaee Bigdeli, A., Kamal, M.M., and de Cesare, S. (2012) Electronic Information Sharing in Local Government: The Decision Making Process. Proceedings of the 20th European Conference on Information Systems - ECIS'12, Barcelona, Spain.
  • Ziaee Bigdeli, A., Kamal, M.M., and de Cesare, S. (2012) Information Sharing in Inter-departmental Collaboration: A Conceptual Framework for Local Government Authorities. Proceedings of the 6th International Conference on Theory and Practice of Electronic Governance, ICEGov2012, New York, United States.
  • Panagiotopoulos, P., Ziaee Bigdeli, A., and Sams, S., (2012) 5 Days in August – How London Local Authorities Used Twitter during the 2011 Riots, The 4th IFIP 8.5 International Conference on eGovernment (eGov), Norway. [Outstanding Paper Award for the Most Innovative Research Contribution/Case Study]
  • Kamal, M., Ziaee Bigdeli, A., (2012) Shared Services: Lessons From Private Sector for Public Sector Domain, The 4th IFIP 8.5 International Conference on eGovernment (eGov), Norway.
  • Ziaee Bigdeli, A., Kamal, M.M., and de Cesare, S. (2011). Interorganisational Electronic Information Sharing in Local G2G Settings: A Socio-Technical Issue. Proceedings of the 19th European Conference on Information Systems - ECIS'11, Helsinki, Finland.
  • Ziaee Bigdeli, A. (2011) Conceptual Model For Participation in Inter-Organisational Electronic Information Sharing (IEIS) in E-Government Environment, IFIP e-Government Conference, Delft, The Netherlands.
  • Ziaee Bigdeli, A. (2011) To Share or Not to Share: Conceptual Framework for Electronic Information Sharing in Local Authorities, Information Management and Knowledge Sharing (IMKS) Forum, Kingston University, London, July 2011. 

 

 

 

ADMINISTRATION 

  • Co-chair of the 2018 Spring Servitization Conference
  • Co-chair of the Advanced Service Industrial Consortium (2015 – Present)
  • Member of the Organisation Committee for the Spring Servitization Conference (2014 – Present)
  • Member of the Aston Business School’s Research Committee (2016 – Present)

KEYNOTES (ACADEMIC / INDUSTRIAL CONFERENCES)

  • Transformation towards Servitization, The 2017 SMAS Future Manufacturing Conference, October 2017, Edinburgh, UK.
  • Servitization: Past, present and future, 27th RESER Conference (The European Association for REsearch on SERvices), October 2017, Bilbao, Spain.
  • What it takes to compete through advanced services, Knowledge-Brief Innovation Programme, February 2017, London, UK.
  • Pathways towards Servitization, DHL Engineering and Manufacturing Conference, November 2016, National Conference Centre, Birmingham, UK.
  • Advanced Services in the UK Road Transport Industry, Microlise Transport Conference, May 2015, NEC, Birmingham, UK.